broadhead Welcomes Two New Hires

broadhead Welcomes Two New Hires

broadheadbroadhead, a leading marketing communications agency connecting the interests of urban and rural consumers, including agriculture, energy, food, government, and safety and wellness, welcomes two new employees to the team.

Leigh Thiel joins broadhead as vice president, account director. Most recently, she was vice president, account director at Martin Williams. Thiel has extensive account management experience in agriculture, leading clients including Syngenta and Pfizer Animal Health. She launched her career at Miller Meester, working on American Cyanamid and BASF. Thiel hails from a corn and soybean farm in western Iowa, and graduated from Iowa State University with a degree in agriculture business. She and her husband, Scott, have three children, two dogs and one turtle.

Erika Poppelreiter has been hired as public relations supervisor for broadhead's client Boehringer Ingelheim. Prior to broadhead, she was an account supervisor for Ketchum, where she worked with the U.S. Farmers & Ranchers Alliance. Poppelreiter brings valuable knowledge to broadhead's public relations department including client experience with DuPont Pioneer plus multiple commodity and checkoff programs. She and her husband farm in northeast Kansas.

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