broadheadbroadhead, a leading marketing communications agency connecting the interests of urban and rural consumers, has announced the hiring of Elizabeth Holum and the promotions of Karen Johnson and Natalie Hoover. Holum is broadhead's newest account supervisor. Holum was previously with the Lacek Group and Martin|Williams prior to that. She brings extensive agriculture experience to broadhead through her previous client work with DuPont Pioneer and Pfizer Animal Health. Holum also brings valuable digital experience from her time at 8thBridge, a start-up software company.

Johnson was promoted from media operations manager to media operations supervisor for broadhead. Johnson has executed media planning and ad buys for agency clients since 2011. In her new role, she'll oversee those efforts for broadhead's media department.

Hoover was promoted from account executive to senior account executive. Hoover joined broadhead in early 2013 and has since provided superior account service and public relations support to various broadhead clients.
Return to Industry Buzz.


8.14.2014