Millions of U.S. students are missing breakfast, denying themselves the chance to fuel greatness - inside and outside of school - Mandan High School


Fuel Up to Play 60, the Nation's Largest In-­?School Wellness Program, Launches National Effort to Help Increase School Breakfast Participation for All Students



Mandan High School

Fuel Up to Play 60, the nation's largest in school health and wellness program, in conjunction with National School Breakfast Week (March 2-­?6), launched Fuel Greatness, an effort to elevate the conversation around good nutrition and physical activity to ensure a healthy, high-­? achieving generation of youth. Locally, Mandan High School marked the occasion on March 5 focusing on increasing accessibility and participation in school breakfast to ensure all kids start their day with the fuel they need to help them succeed. At the event, Mandan High School was honored by the Midwest Dairy Council for its successful integration of alternative breakfast programs.

Research shows that improved nutrition, including daily breakfast and increased physical activity can lead to improved academic performance. Eating breakfast at school can help kids be more attentive, behave better and achieve higher test scoresi, but millions of kids aren't eating this important mealii.

In a recent national survey, No Kid Hungry's annual ‘Hunger in Our Schools' report identified that more than three quarters (76 percent) of educators say that their students come to school hungry.

Mandan High School, as well as several other schools throughout the Midwest region, has eliminated many of the barriers that prevent students from fueling up before they dive into school, work or other activities each day. The school showcased their new Grab-­?and-­?Go Breakfast program for special guests, and also received a $6,500 grant from the Midwest Dairy Council and Fuel Up to Play 60 to help implement the Grab-­?and-­?Go Breakfast program.

The event at Mandan High School included the $6,500 check presentation, as well as an address from Mandan Mayor Arlyn Van Beek, Go! Bismarck-­?Mandan Chair Katie Johnke and North Dakota dairy farmer Kenton Holle emphasizing the importance of breakfast to "fuel greatness." At the event, more than 100 Mandan High School students enjoyed school breakfast, nearly doubling the average daily breakfast participation.

"Decades of research shows us that kids do better in school, on the playground and at home when they eat a healthy breakfast," said Melissa Young, vice president of health and wellness for Midwest Dairy Council. "Schools throughout the Midwest, including Mandan High School, have made great strides toward ensuring every student has a chance to eat breakfast, and we are grateful for their initiative and creativity in driving awareness and participation."




Throughout March, schools across the country are planning school breakfast events to encourage parents, community members, thought leaders, school stakeholders and students themselves to play a part in bringing school breakfast to all kids.

This year marks the 100th anniversary of the National Dairy Council's commitment to school health and wellness. Since 1915, the National Dairy Council has promoted nutrition education through child health and wellness programs such as Fuel Up to Play 60. Locally, the Midwest Dairy Council implements these programs, with support from North Dakota's dairy farmers.

Fuel Greatness is a Fuel Up to Play 60 initiative designed to mobilize communities to advocate for and implement school breakfast models that drive participation.

For more information, or to learn more about how you can help fuel greatness in your school or community, please visit MidwestDairy.com.

Midwest Dairy CouncilAbout Midwest Dairy Council
Midwest Dairy Council®, an affiliate of National Dairy Council, is the nutrition education division of Midwest Dairy Association. The Council is dedicated to dairy nutrition research and education through the investment of more than 9,100 dairy farm families across 10 Midwestern states, and is committed to child health and wellness through our collaborative program, Fuel Up to Play 60. For more information, visit www.midwestdairy.com. Follow us on Twitter and find us on Facebook at Midwest Dairy.

Fuel Up to Play 60About Fuel Up to Play 60
Fuel Up to Play 60 is an in-school nutrition and physical activity program launched by National Dairy Council (NDC) and National Football League (NFL), with additional partnership support from U.S. Department of Agriculture (USDA). The program encourages youth to consume nutrient-rich foods (low-fat and fat-free dairy, fruits, vegetables and whole grains) and achieve at least 60 minutes of physical activity every day.

Fuel Up to Play 60 is designed to engage and empower youth to take action for their own health by implementing long-term, positive changes for themselves and their schools. Customizable and non-prescriptive program components are grounded in research with youth, including tools and resources, in-school promotional materials, a website and student challenges. Fuel Up to Play 60 is further supported by several health and nutrition organizations: Action for Healthy Kids, American Academy of Family Physicians, American Academy of Pediatrics, Academy of Nutrition and Dietetics, National Hispanic Medical Association, National Medical Association and School Nutrition Association.
Visit FuelUpToPlay60.com to learn more.
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3.11.2015