Accelerated Genetics Honored For International Export Success

Accelerated Genetics Honored For International Export Success

Accelerated Genetics was a recipient of the 2011 Governor’s Export Achievement Award. Governor Scott Walker presented the annual Export Achievement Awards on Tuesday, May 10th, to recognize firms and organizations that have achieved extraordinary results in international sales or have contributed to Wisconsin's increased ability to compete in a global market.

At right: Wisconsin Governor Scott Walker presented the Governor’s Export Award to Brian Brown, Accelerated Genetics’ Board Chair.

Walker says the companies serve as excellent examples of how to succeed in international markets, and proved they could prosper despite the ups and downs of the global economy.

Accelerated Genetics was recognized for being a top agricultural exporter--doing half of its business outside the country. Since the company sold its first order of semen internationally in 1957, the cooperative has kept the philosophy of 'customer needs come first.' In 2008, Accelerated Genetics constructed a 24-stall European Union Qualified Sire Isolation facility and over the past few years has also initiated cutting-edge marketing techniques to promote their sires. They have also added people to its team who are native to various countries to help cross the bridge into the global community.

"Our tremendous growth in international sales is a result of many things. Our international sales team's efforts, the respect that international dairy and beef producers have for our genetics program and the great superiority of the American beef and dairy genetics which enhance our efforts to meet the needs of many diverse and evolving markets around the world," says Gary Fassett vice president of sales and communication for Accelerated Genetics.

Accelerated Genetics is a cooperative symbolized by strength and vision. This year they are also celebrating their 70th Anniversary with the theme ‘Celebrating 70 Years of Innovation.’ They truly are innovators in agriculture as they have always been early adopters of new ideas, leading the cooperative to the new age of diversification, all directed by the needs of their customers.

"The international sales have enabled Accelerated Genetics to better serve our membership including their needs for competitive prices, superior genetics, a complete line of animal health products, and providing reproduction management programs along with other services.” Fassett adds, “Our cooperative members also benefit from our international sales in that Accelerated Genetics can sample more young sires which will position the company very well to provide long-term service to our membership."

The Governor's Export Achievement Awards are presented annually to Wisconsin-based companies actively involved in export trade. Criteria include degree of export-related growth; innovative techniques and approaches that resulted in the company's success; and demonstration of extra effort in capturing worldwide markets.

Accelerated Genetics is a global provider of bovine genetics and research, reproductive services, and solution-based animal health products. Accelerated Genetics’ vision is to be the forerunner in developing innovative technologies and exceptional services that will aid customers in achieving their ultimate herd goals.

05.16.2011